O Holy Craaa... I mean Night!

Merry Christmas!
This guy is the MAN! Enjoy!

Brand Identity: Studio 243

Studio 243 is a full-service architectural firm which seeks to create a sense of place that inspires creativity. The owner and top architect is heavily influenced by contemporary European design. After living there(in Germany) for a number of years, I guess he sort of took to their style.

Design Brief
Not all that familiar with European design, (Ok, ok. I know nothing of eauro-design.), Dwight was happy to school me. He encouraged me to look at the Avante Garde (the font I went with, go figure) and Bauhaus movements. We talked for about an hour and by the end I had a grasp of what I was going for. Functional art.
Specific keywords for the project were: simple(boy was I glad to hear that), clean, functional, and formal.

For the logo, I wanted to show some dimensionality and allude to some elements you might see in Avante Garde architecture. We chose to go with red as the color since it's pretty formal.

JULIAN SMITH - Techno Jeep (Original)

Keep watching; it get's better.

My Q made it into an Interview!

My question made it into David Airey's interview with Tom Geismar! (See Q #4.) Thanks Logo Design Love!

Sawmerifenchax? Haxifenchaw?

Whatever you call it, it's freaking awesome! I don't know jack about Brook & Hunter, but supposedly they made the Mo-Tool wood-inlay axe with hand crafted red oak wooden handle of the highest quality. Mo-tool axe includes screwdrivers, blades, knives, can opener, wire cutter, pliers, file and wrench! Despite it's lame name, it looks like a great tool for hammering, cutting, or killing around the home, car, boat or camper. Hunt. Fish. Camp. Survive. Good luck.

Citizen's Arrest!

These witty little notes will get you slightly less of an ass-kicking than keying someone's car.

See examples here. Buy here. Enjoy!

Brand Identity: Garrett Logo

A woman with the former maiden name Garrett (now Lilly. Hey wait a minute! That's my mom!), called a week or so ago and inquired about a logo. After a couple of phone calls (and finalizing the name), here's what we came up with. She was very happy.

The entrance to Tomorrow Land! Hurray!!

Hopefully the bunny doesn't conjure up too many images and feelings form your childhood.

Up to the 3:30 minute mark this guy is dead on! It did strike me that the "W" actually was great for G.W. 43. Too bad the execution sucked -- royally! Cue sad trombone track: *Wah-Wah-Wah-Waaaah*.

Whittle, the Democrat logo can't even touch the Republican logo. The Republican logo (pun intended)kicks the Dems ass! The elephant, I would argue, is solid, clean, and professional. It's a good mark and a lot can be done with a mark like that.

Past the 6:00 mark, he goes off into more branding blah blah blah and shows off what he calls a "master-piece". Gag me! It's a far cry, IMO. The copy "Why so Socialist" is clever, but once again(like all conservative design I've ever seen) fails(miserably) in execution.

See how Liberals create engaging, memorable design here.

Know Your Environment

Cooliris(a kickin' site for browsing photos, etc) designed it's installation process to integrate with the already-existing installation process/graphics of FireFox = Brilliant! What a great user experience!

t 'n' i

Recently a co-worker was wondering when I would look over the design of an project we were sending out. Made me wonder, "What’s the design equivalent to 'crossing t’s and dotting i’s'"?