Thursday, March 24, 2011

DaLand Solutions Logo

With their extensive experience in the credit union industry, DaLand Solutions assists credit unions in in locating and evaluating the optimal service provider for their institution.

They wanted to be seen as innovative, creative, collaborative, while remaining conservative.

The Logo
The trick was getting the 'D' to read before the 'L' (which is very subtle).
Imagine the 'L' overlapping the 'D' in the bottom, left corner. Or seen another way, the bottom, left corner creates somewhat of an 'L'. Either way, I was looking for the 'D' to be most prominent and the 'L' to be secondary. And I think we accomplished that.

Business Cards

The Website (Visit it.)

Graphic Standards Manual
(See the whole thing.)

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